BigBasket is setting up separate warehouses to cater to businesses such as hotels, restaurants and caterers, a move that will increase sales of private labelsSource: Livemint
Amazon Alexa and Google Assistant have dramatically simplified how humans can interact with brands to complete everyday tasks, from ordering a coffee or pizza to paying a credit card bill, through a simple voice interface.Source: VB
Twitter has found its own way to participate in the growing chatbot trend. The company announced today a new feature for advertisers, which allows businesses on Twitter to promote ads designed to pull consumers into personalized experiences within Direct MessagingSource: TC
Consumers are now constantly switch between the real and digital world, and expect brands to cater for this. Augmented reality is the only one powerful way to achieve this expectation. Now brands are already using AR to bring their stories to life, engage with consumers and enhance products in a whole new way. Augmented reality will enhance how we live, work, play, socialize and shop. Blippar is the name of the technology company that specializes in augmented reality.Source: HOB
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