Marketing has evolved with new technologies which are a mixture of new science and art. Art helps you to extract the content which is creative and science is where you get to know the facts and figures, what worked and what need to be upgraded. Modern marketing does not follow the old approach, now there are multiple data points to back up data which includes many performances of the applications, data of the customer, figures of the sales, and website analytics. Data visualization showcases data which is of visual format.Source: HOB
Nowadays every business has big data, and analyzing it has become a significant tool for every business. It changes the way of marketing strategies like how the product is being marketed across various industries. Either it is a startup or a grown up business, every company is considered to be a business of data. In earning the success you need to have data driven strategies which are really needed. if you seem to have fallen in the statistics do not back out, try and collect data to a huge extent.Source: HOB
Working with the big data generated by the behavior of these consumers in the online environment is a great challenge that large companies such as Microsoft intend to tackle in order to provide their clients with better software products.Source: HOB
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