I am a marketing intern at Valuefirst Digital Media. I write blogs on AI, Machine Learning, Chatbots, Automation etc for House of Bots. ...

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I am a marketing intern at Valuefirst Digital Media. I write blogs on AI, Machine Learning, Chatbots, Automation etc for House of Bots.

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A Beginner's guide to chatbot technology

By shiwaneeg |Email | Apr 4, 2018 | 14943 Views

Are you tired of searching for a product through a company website and not finding it? Whether it's 2 am in the morning or anytime of the day, there are chatbots available for you to solve this. These innovative bots actually give a new dimension towards digital marketing. They are highly valuable for companies across a huge range of industries. Chatbots actually make sense for purposes in the world of industrial marketing.

Chatbots helps in providing automated & intelligent responses to website visitors. They give customers with instant access to information, give business a variant way to engage with customers 24/7. This provides with a new, always-on marketing channel.

Chatbots are basically of two types:

The first type is simple tree-like chatbot. It performs only certain commands and offers lists to select options and displays products.

And, the second one is chatbot of a new generation. This type understands the interlocutor. It can constantly be trained and can respond not according to the template. In the development of such chat rooms, bots use special protocols that recognize text and voice.

Chatbots provide you answers to very simple questions. It helps in capturing complaints and feedback while also routing visitors to the appropriate resource or web page. Not only this, they also provide specifications and facts regarding products and services.

Chatbots deal with simpler, routine tasks which frees up customer support staff, allowing them more time to serve customers with more complicated matters to discuss upon. This results in a better customer service experience for everyone involved.

Now, after knowing the chatbots and its importance, you must be excited to explore more about it. So, to learn further, you can have a look on some chatbot tutorials mentioned below: 

Lastly, after knowing the significance of chatbots, you must use it as a tool for facilitating business operations and problem-solving for businesses. Digitalization and tech development has enabled business operations to a step further. And, we must take the fullest advantage out of it.

Source: HOB